Untap News and Insights

How Top Funds Use Data Lakes to Accelerate Decision-Making

Written by Untap | Aug 6, 2025 8:00:00 AM

In today’s competitive private capital landscape, rapid and confident decision-making is a critical advantage. Top-performing funds are increasingly adopting data lakes to streamline how they gather, process, and analyse information across portfolios. These centralised systems allow funds to break away from siloed data and manual processes and move toward an AI-powered, insight-driven approach to investment management.

Why Leading Funds Are Embracing Data Lakes

1. Real-Time Insights That Eliminate Bottlenecks

Leading investment firms use data lakes to combine CRM outputs, financials, ESG data, valuations, and even alternative data like credit card transactions or market sentiment. This consolidated view replaces fragmented spreadsheets and slow reporting cycles, allowing faster decisions at the asset and fund level.

2. Smarter Analysis Through AI

Top hedge funds and private equity firms use AI on top of their data lakes to detect patterns, identify risks, and build accurate forecasts. These tools can analyse audio, images, and vast data streams to uncover opportunities or red flags faster than any analyst could manually. Yet these firms are also clear that human oversight is crucial—AI is a tool, not a decision maker.

3. Executive Buy-In Turns Data into Strategy

Firms that tie data lake implementation to strategic business goals tend to outperform. Executives at leading banks and funds have shown that data infrastructure aligned with revenue growth, operational efficiency, and risk mitigation delivers measurable return on investment. This kind of alignment ensures data initiatives are embedded in the fund’s day-to-day decision-making.

4. Strong ROI and Efficiency Gains

McKinsey reports that funds embracing digital tools like data lakes and AI can see tenfold returns across operations, risk, and investment performance. Research also shows that firms with centralised data capabilities enjoy higher revenue growth, greater speed to insight, and improved client satisfaction.

Key Use Cases for Data Lakes in Fund Management

Portfolio Risk Monitoring
Funds use data lakes to run real-time scenario planning, track valuation changes, and receive alerts when performance drifts from the target. This enables more proactive risk management and sharper decision-making.

Due Diligence and Deal Flow
AI models trained on legal documents, transaction data, and alternative sources can rapidly surface insights during deal sourcing. This compresses diligence timelines and improves accuracy.

Investor Reporting and LP Communication
By connecting raw data directly to investor reporting templates, funds reduce the reporting cycle dramatically. With centralised information and AI summarisation, they produce custom LP reports in a fraction of the time it used to take.

Final Thoughts

Data lakes are no longer experimental; they are the foundation for faster, more intelligent investment decision-making. They allow funds to act with clarity, collaborate more effectively, and deliver better outcomes to LPs and stakeholders.

The firms leading the next era of private capital are not just collecting data. They are using it confidently, quickly, and strategically. That is the real power of a data lake.

How Untap Plays a Role in This Transformation

Untap supports this shift by offering a fully managed data lake built for private capital markets. Our One-Data solution centralises all structured and unstructured data from across the portfolio, making it instantly available for real-time analysis, scenario modelling, and AI-powered insights. By connecting data into one unified system, Untap eliminates silos and streamlines decision-making. This allows investment teams to act faster, report more accurately, and collaborate with greater confidence.

If you're ready to Untap your potential, get in touch!